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We've been experimenting with app prices for quite some time and again and again we've noticed a funny effect:No matter what price we choose, we always make the same revenue.I attached two charts to illustrate that. I recently lowered the price of the iPad app (http://bit.ly/92xWv1) from 5 to 1 Dollars. At first the sales spike, then they even out to previous levels. Meaning: By cutting the price by factor 5, I am selling exactly 5 x more apps. Then we lowered the price of iA Writer for Mac (http://bit.ly/jfsHdZ) from 10 to 5 Dollars. And the exact same thing happened. There was a short i...

2,688 0       SOFTWARE INVESTMENT PRODUCTIVITY REVENUE PRICE DISCOUNT