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  The Death of .NET and the Power of Perception

One of my long-standing issues with Microsoft is its inability to control the perceptions surrounding its own products. One of the biggest examples was during the Windows Vista years when, even after the product had been fully patched and worked fine, Apple continued to do a better job to define the image of Windows (compilation of ads here) than Microsoft did, costing Microsoft billions in lost revenue for the millions it saved on a strong advertising campaign. The firm has a history of being p...

   .NET,future,death,bottleneck,development     2011-08-10 03:13:40

  Google engineer: What I learned in the war

Veteran's Day is an ideal time to hear from one of those rare folks who combine corporate and military careers. Dan Cross, a software engineer at Google (GOOG) and a 1st Lieutenant in the U.S. Marine Corps, took a leave to serve active duty in Afghanistan, came home a year ago, and brought back lessons that he couldn't have learned in business. While he had never seen himself as the military type until a personal tragedy made him reroute his career, he's a better man for it. Cross, 34, is now an...

   Military,Marine,Google,Engineer,Lessons,Teamwork     2011-11-12 10:36:03

  Why email is crucial to Google, Microsoft and Yahoo

Google, Microsoft and Yahoo. These three companies rule webmail withGmail, Hotmail and Yahoo Mail, the three largest email services on the Internet.What might escape a lot of people, though, is just how important email services are for the online presence of those companies (yes, even for Google). To give you an idea, let’s look at some rather interesting website traffic numbers.Webmail share of site trafficAlexa can give you an estimate of how many peop...

   Gmail,Yahoo,Hotmail,Important,Email,Stat     2011-05-27 12:44:05

  SOME LESSONS LEARNED

Note: Google was kind enough to invite me to give a short talk at their Zeitgeist conference earlier this week. It was a really interesting conference and I got a chance to meet a lot of people I admire. For my talk, I decided to use material from some of my blog posts over the years that I thought might appeal to a broader audience. Unfortunately, I was still recovering from a nastly cold/flu so I didn’t deliver the talk as well as I’d like.  Below is the text.Today, I wanted...

   Investor,Startup,Lesson,Experience,Investment     2011-10-12 11:47:02

  5 Ways to Boost MySQL Scalability

There are a lot of scalability challenges we see with clients over and over. The list could easily include 20, 50 or even 100 items, but we shortened it down to the biggest five issues we see.1. Tune those queriesBy far the biggest bang for your buck is query optimization. Queries can be functionally correct and meet business requirements without being stress tested for high traffic and high load. This is why we often see clients with growing pains, and scalability challenges as their site becom...

   MySQL,Scalability,Methods,Implementation,Practice     2011-10-18 02:57:27

  Why Dynamic Programming Languages Are Slow

In a statically typed language, the compiler knows the data-type of a variable and how to represent that. In a dynamically-typed language, it has to keep flag describing the actual type of the value of the variable, and the program has to perform a data-dependent branch on that value each time it manipulates a variable.  It also has to look up all methods and operators on it. The knock-on effect of this on branching and data locality is lethal to general purpose runtime performance. T...

   Dynamic language,Slow,Analysis     2012-03-26 15:33:11

  Tips for Putting a Price on Your Work

WHEN I first started as a freelance writer, I was eager to sell myself — but not eager to have to discuss money. So I more or less took whatever was offered. Then I read somewhere that no matter what price a new client states, you always say in a polite but firm tone, “I expected more.” The first time I tried it, I was sweating and I doubt my tone was firm — it probably sounded more like pleading — but to my great surprise, it worked. With th...

   Development,Price,Worl,Negotiation     2012-01-29 04:37:17

  From College To Silicon Valley: Tips From A Veteran

Editor’s note: Pedram Keyani has been an engineer at Facebook since 2007. He is a manager on the Site Integrity team, the inventor of Keg Presence and a Hackathon enthusiast. Looking for internships and jobs after college can be exhilarating, especially for people with engineering and other technical expertise. In an otherwise tough job market, demand for software engineers is higher than ever right now. You may find that companies are actually competing to pay you for the knowledge y...

   Career,College,Silicon valley,Transition,Experience     2012-02-20 05:34:24

  What makes a great IT project manager

Since IT project management is a field in constant flux, there's no one universal definition of a great IT project manager. Still, there are some skills and features that can be easily adapted to any working environment, meeting new organizational needs and consequent challenges. A significant problem is the fact that project manager will mean different things to different people (even within the same organization!). Some say that the greatest IT project managers are those who are able to balanc...

   project management     2015-07-06 02:15:46

  Macro vs. Micro Optimisation

So there's recently been a bit of hype about another Colebourne article: http://blog.joda.org/2011/11/real-life-scala-feedback-from-yammer.html I'd like to respond to a few points he makes. First - You should evaluate Scala and pay attention to its benefits and flaws before adopting it.  Yes, there are flaws to Scala.   Working at typesafe makes you more aware of some of them.  We're actively working to reduce/minimize/get rid of these.   In my opinion, the negat...

   Optimization,Performance,Micro,Macro,Software     2011-11-30 12:04:25