Vine video sharing drops significantly
According to Sina Tech, social media analytics site Topsy data shows that Vine's short video sharing has dropped significantly since Facebook's photo sharing service Instagram launched the video sharing feature.
Instagram co-founder Kevin Systrom announced on Thursday that Instagram supported short video sharing. Vine was once called the Instagram in video sharing world, but now, Instagram has launched its own 15-second short video sharing feature for its 130 million users.
Vine, was acquired by Twitter in 2012, the price was around 30 million US dollars. The service has nearly 20 million users, you can share six seconds short video,it has gained popularity since released in January this year.
According data from Topsy, Vine is impacted significantly by the news last week. Vine video sharing volume has plunged to 135 million times on 21 June, a decline of more than 50% - and Instagram video sharing just launched one day ago. At the same time, Instagram video sharing exceeds Vine on Twitter, this may indicate that users begin to abandon the service, instead turn to more fully functional Instagram.
For those Facebook investors, this may make them excited. In a recent interview with the media, Instagram commercial operations director Emily White said that commercial measures were expected to be deployed in the next year or so.
Notably, Instagram has changed its introduction on Twitter from "quick share with friends and family wonderful, funny pictures" to "Capturing and sharing the world's moments."